Since it's often an uphill battle convincing some people that executives actually search and read web sites, it's very exciting then when reports like this come out:
This from DMN.ca:
A study dispelling three Internet myths confirms that marketing, sales and product development professionals rely most heavily on information from the Internet for their daily decision making.
http://www.dmn.ca/Click/articles/vol85/vol85_c.htm
This study was apparently published by OutSell Inc., but I can't find it on the OutSell web site, and unfortunately DMN didn't quote the name of the study. Anyone that knows more about it please let me know.
1 comment:
Keith,
Look here: http://www.outsellinc.com/store/products/14
Cheers,
Alan
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